Logo Design and Branding Services
Let your logo do the legwork
Show your clients and customers that you know what you’re doing with a custom logo and thoughtful, thorough brand. Build their trust with cohesive visuals online and in-person.
What You Get With Your Logo and Brand Suite
Brand Concept and Development
I research with a deep dive into competitors, industry trends, and shape explorations to identify what makes your business unique. Then I create logos concepts that support the overall vision.
Logo Files
Get full-color, black, and reversed logos in digital and print-friendly filetypes. This is every file you need for every place you want to use it. Additional versions provided upon request.
Brand Guide
Receive a branded PDF document detailing how to use your new logo–what version and color and filetype to use. All colors, fonts, and other elements are outlined for future reference.
Branded Materials
Show off your new look with a branded PowerPoint, business card(s), letterhead template, and additional print and digital materials you may need.
Which brand project is the best fit?
Brand Suite
Starts at $2300
Get the full experience with a professional brand suite that includes every file you need to get started. Establish trust with clients and customers with a custom, cohesive look across all platforms.
Includes
- Typically takes 2-3 weeks
- Detailed research and concept development
- Logo mark, logotype, icon/badge
- Brand elements including patterns, icons, additional logo variations
- Font curation
- 6-12 swatch color palette development with accessibility and print considerations
- All files delivered in black, white, color, PNG, JPEG, PDF, EPS
- 2 rounds revisions
- Detailed Brand Guide document
Semi-Custom Brand or Brand Refinement
Starts at $1600
Polished, professional logos at starting-out prices. Get a semi-custom logotype in all colors, files, and versions, plus branding basics to get you started.
Got a logo that needs a little love or missing elements that would strengthen your brand? Refresh, refine, or expand on what you already have.
Includes
- Typically takes 1-2 weeks
- Typography-based logo mark, logotype, icon/badge
- Brand elements including patterns and icons
- Font curation
- 6 swatch color palette development with accessibility and print considerations
- All files delivered in black, white, color, PNG, JPEG, PDF, EPS
- 2 rounds revisions
- Brand Guide page
Take the first step
Start the Brand Questionnaire
This form is a quick way to organize and share your business details and goals for the project. You get a copy, I get copy, we discuss.
The Logo Design and Branding Process
02
Share & Research
You know your business better than anyone. Use the Brand Questionnaire to share more about the when, why and how. Researching and sketching happen next.
03
Design Logo Concepts
Sit back and relax (but not too much) while I present a new logo! See your vision come to life in 2-3 concepts designed to represent your business.
04
Colors & Elements
Choose the brand elements, colors, and messaging that best complement your chosen logo concept.
05
Special Delivery
Receive logo files in all colors, versions, and filetypes. And then…use it everywhere! A detailed Brand Guide will guide you through using your new brand.
06
Make an impression
We’ll use your new brand to develop a responsive website, printed materials, and other branded graphics. You’ll look great, everywhere.
Logo Designs
Understanding Brand Elements
Putting all the pieces together
Logo
A logo is the mark that represents your business, services, or products. A visual representation of who you are and what you do.
Versions and Variations
Your logo can be used in a million different places and ways. Multiple logo variations give you flexibility while making your brand consistent across platforms and mediums.
Brand Elements
Branding is all of the elements that work together to show your unique position in your industry. Shapes, patterns, font styles, photography and imagery, and the tone of voice used in your communications all support your brand.
“Katie brought our vision to life. She built our website and logo. We couldn’t be happier with the outcome. If you want a professional website, logo, marketing material, business cards, etc. You can’t go wrong with Katie. Quick and easy to work with. Highly recommend.”
– erik –
You, but new.
Build a brand with presence. Get every file you need and use it everywhere.