Custom Graphic Design Services
Communicate what’s important with great graphics
Capture your audience’s attention with eye-catching, effective visuals.
Types of Design Projects
Investments Start at $700
- Printed Brand Materials
- Letterhead/Stationery, business cards, postcards
- Icon Sets
- Brand Illustrations
- Digital Brand Materials
- Social Media Graphics
- Brochures
- Fliers
- Officially Licensed Merchandise
- Annual Reports
- Book Covers and Jackets
- Book Interior Typesetting and Layout
- Magazine and Editorial Design
- Product Packaging and Labels
- Ad Campaigns
- Events and Conference Materials
- One-Pagers
- PPT and Presentation Templates
- Product and Conceptual Mockups
What You Get With Your Design Project
Custom Designs
Designs lovingly created to represent your business or organization
High-Res Files
High-res print-ready PDFs. Correctly sized and optimized PNG or JPEG files.
Working Files
Transfer of working Illustrator, InDesign, or Photoshop files can be arranged.
The Graphic Design Process
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New project? Fresh idea? Cool idea for a campaign? Share your vision and we’ll make a plan to bring it life.
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Initial Design
Sit back and relax (but not too much) while I design the first draft of your project. Time to strategize and refine.
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Put the Pieces Together
Once the initial design has your stamp of approval, it’s time to design the remaining items to complete our project or campaign.
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Special Delivery
Share, print, launch! I will deliver print-ready and digital files for implementation. Go ahead, show off a little!
“Katie did a great job designing my website and marketing materials. She listened to my needs and executed her job efficiently and accurately. She was eager to answer questions and incredibly accommodating to my needs. I have had many glowing responses to the website and labels from my customers. Definitely recommend.”
– Benjamin –
Graphic Design Project FAQs
Why do you need so much information before we even start?
The more I know about you, your project, how you’re using it, and who the target audience is, the more accurate the first draft will be. Printed materials require different specs and technical details than website or digital materials.
How soon can we start my design project?
I typically book out custom design projects 2-3 months in advance. If you’re thinking about starting a project, start the process now.
How long does a graphic design project take?
Depends on the complexity, timeline, and production requirements. Smaller, one-off projects can take 1-2 weeks. Larger, more complex projects–like books, brochures, technical drawings, packaging–can take 2-4 weeks.
What happens if I don’t like what you make?
Each project includes two rounds of revisions. I typically offer a few different versions of the initial design to make sure we’re on the right track. The more thorough we are at kickoff, the faster we get to your vision.
This is also why I offer a quick call before we agree to work together. It helps to find someone you like and trust to work with. And it’s okay if we’re not the right fit–it’s more important that you find a creative partner that is.
What if I need lots of design work completed?
Happens all the time! Inquire about a monthly design retainer for dedicated support until your design projects are done.
How are you different from other designers?
I have a unique combination of web/digital experience and deep print knowledge. Understanding color spaces, print production specs, responsive web principles, licensing, and accessibility practices allow me to create technically accurate files that meet your creative vision.
I’ve designed in in-house corporate environments, fast-paced agency teams, non-profit organizations, behind-the-scenes support for other agencies, and many years of freelancing and running my own business. It helps to have some insight into your team structure, business-owner frustrations, and flexible usable designs for your whole organization.
Graphic Design Projects
Make an impact beyond the screen with custom graphic design, branded campaigns, and stunning print pieces.
Branded Graphics
Social media is an incredible tool for connecting with potential customers or partners. It can only help to keep your social media channels, emails, and blog posts looking fresh and consistent with professional graphics.
Book Cover Design and Interior Typesetting
Organizing and laying out content has long been my favorite part of a career in graphic design. I’ve got you covered from custom cover designs to interior layout/typesetting to navigating the different types, sizes, and formats needed to get your book publisched and in front of readers.
Digital Downloads and Ebooks
Ready to share your knowledge with the world? A free or paid eBook to download can provide tremendous value for your target audience by organizing all of your information in one place. The look and function of a professional book paired with the lightning-speed efficiency of a single click to download.
Magazines and Editorial Design
Sure, designing magazines for Better Homes & Gardens reaches a lot of readers…But businesses of all sizes can benefit from quality editorial design for their newsletters to annual reports to large presentations.
Campaigns & Series
Some occasions call for an extra-special design touch. Get a unique concept applied across sizes and mediums delivered on time. I have created and deployed many one-of-a-kind campaigns for large corporations to small business to churches over the years.
“I have high marks for Katie Kassel and her quality work. I was very impressed with the level of professionalism, and her remarkable, creative talent. She offered choices and allowed for my input, while using her skills to hone my ideas. I couldn’t have been happier with the outcome!”
– Shelli –
It’s time to call in a professional.
The bad news? You can’t do everything. The good news? You don’t have to. Hang up your graphic designer hat and let me handle all your custom printed and digital design work.